Guides, news, case studies about GEO. Published weekly.
News
The duty to label AI-written text is far narrower than the headlines suggest. And the part that actually affects publishers is somewhere else entirely.
Marketing
Almost all GEO advice is about how to write. But across dozens of sites we analysed, the reasons an AI assistant doesn't cite a page are nearly always five others, and they're all technical: the engine doesn't know you published, you're blocking the very crawler that would cite you while believing you're protecting yourself, your author is a different person on every article, your figures have no source, and your content has nothing worth lifting.
Practical guide to checking if your brand is mentioned by AI assistants. Manual methods today, plus a preview of the upcoming v2.4 AI Mention Tracker.
Practical llms.txt guide for WordPress in 2026: what it really is, why no major AI provider has confirmed reading it in production, and why it's still worth implementing in 30 minutes. With 3 approaches, code examples, and FAQ.
Marketing
I built a plugin to optimize WordPress sites for generative AI. My own site wasn't being cited by any of them. I turned the problem into a public experiment: 30 days, 7 techniques applied in sequence, results measured every week. This is the honest account — numbers, what worked, and the four things that didn't work at all.
Marketing
If ChatGPT isn't citing your site, it's not the AI's fault — your WordPress just isn't speaking its language. 9 concrete techniques to get read and cited by ChatGPT, Claude, and Perplexity in 2026 — without rewriting half your blog.
